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ABOUT OUTSIDER CREATIVE

Outsider Creative exists to help businesses bring clarity to their brand -

and keep things moving once it's built.

I'm a designer, strategist, and project lead with 17 years experience across branding, marketing and creative operations. I hold degrees in Industrial Design and Graphic Design, which means I care deeply about how things look and how they function.

Details matter. Organization matters. Follow-through matters.

Over the years, I've worked as a production artist, art director, creative director, and marketing manager - inside ad agencies, startups and established companies. I've led projects, supported teams, and stepped in wherever I was needed to get good work across the finish line.

Most of my career has been rooted in agriculture (I was raised on a row crop farm, and it's still very much part of my life), but. my client list is intentionally broad. I've worked with hospitals, electrical companies, ranches, daycare centers, banks, organic and chemical companies, small businesses, nonprofits, churches, podcasts, and more. If there's one thing that ties it all together it's this: I know how to adapt, listen, and build what this business actually needs.

What I do goes beyond design. I can manage projects, shape strategy, write copy, edit video, plan content, or simply be the person making sure nothing falls through the cracks. Sometimes I'm a creative partner. Sometimes I'm a steady hand. Sometimes I'm leading the whole thing. I enjoy it all.

Outsider Creative started when I realized I wanted more control over my time, my work, and the people I worked with. I left the corporate grind, took the leap without a safety net, and built something I'm genuinely proud of. Two years in, it's been one of the best decisions I've made.

I love this work. I care deeply about my clients. I treat every project with the same level of attention, effort, and respect - whether it's a full rebrand or a single piece of collateral. I'm organized, reliable, easy to work with, and comfortable juggling a lot at once.

If you're looking for someone who can think strategically, execute thoughtfully, and show up consistently - you're in the right place.


I CAN'T WAIT TO WORK WITH YOU

Kelsey

CONTACT

KELSEY SEGGERMAN

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© 2026 by Outsider Creative

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